In a recent post, Saeed got me thinking (as he usually does) — this time, though, about something I’d said, about a metaphor I used in a presentation to describe product management to people unfamiliar with the practice.
It was about grease and glue. In context, it works, but I can see its limitations. And, well; it’s kind of gross. So, I went in search of other options…
Product Manager: Mini-CEO Of The Product?
But mostly because “mini-CEO” makes me think of:
And, while I’m many things, I am not an ersatz caricature of a real CEO.
Product Manager: Parent, Raising A Family?
Love, conflict, advice… but this one falls short, too, because… well… it’s a little patronizing, frankly. And don’t even get me started on comparing “business” to “family”.
There’s some truth to all these things, but none of them individually sums up what we do in a satisfying way.
And Then It Hit Me
It was so obvious.
What do we do?
We analyze market data to make intelligent decisions… chart the course… and pilot the product toward its intended destination.
And what are captains?
Who keep it together when waters get rough…
Drive the ship & crew forward, even into uncharted territory…
And fight like hell to achieve goals and objectives.
Is It A Perfect Metaphor?
Maybe, maybe not.
But is it something I can believe in? Aye, aye, captain.